January is all about fresh starts, cozy routines, and getting back into a rhythm that feels good. From self-care days to back-to-work office mornings and low-key social plans, the right bag makes every part of your routine feel more organized and more elevated.

At White Elm, we design bags to move with you through real life—stylish enough to elevate your outfit, functional enough to handle everything your day throws at you. Here are three of our favorite January activities and the perfect bag to match each one.

1. Self-Care Day: The Skye Sling

Whether your idea of self-care is a facial appointment, a Pilates class, a solo coffee date, or a quiet walk around your favorite neighborhood, the Skye Sling is made for days when you only want to carry the essentials.

This sleek, hands-free bag features a built-in wallet, a dedicated phone pocket, and an adjustable strap for a customized fit. It keeps everything secure and organized without weighing you down, making it ideal for minimalist days when less truly is more.

Why it’s perfect for self-care days:

• Built-in wallet to streamline what you carry

• Dedicated phone pocket for easy access

• Adjustable strap for crossbody or shoulder wear

• Lightweight, compact, and effortlessly chic

If your January reset includes simplifying your routine and embracing hands-free convenience, the Skye Sling is the perfect companion.

2. Back-to-Work Office Days: The Aquila Tote

January also means getting back into work mode—and having a bag that can handle your entire day makes all the difference. The Aquila Tote is designed to carry everything you need for productive, polished office days.

This structured tote fits laptops up to 16 inches, your 40oz Owala, a large coffee, and all your everyday necessities without feeling bulky. With its clean lines and elevated silhouette, the Aquila transitions seamlessly from commute to meetings to after-work plans.

Why it’s perfect for office days:

• Fits laptops up to 16 inches

• Room for a 40oz water bottle without a handle and large coffee

• Spacious interior for planners, chargers, and daily essentials

• Structured design that looks professional and polished

If your New Year goals include staying organized, hydrated, and stylish at work, the Aquila Tote is your go-to January bag.

3. Book Club Night: The Carina Tote

For cozy nights in and low-key social plans, the Carina Tote delivers the perfect mix of space, style, and softness. Whether you’re heading to book club, a friend’s house, or a casual dinner, this tote fits everything you need for a relaxed evening out.

The Carina easily holds a few books, your 40oz water bottle without a handle—or even a bottle of wine to share—plus all your everyday essentials. It’s roomy without being oversized and polished without feeling too formal.

Why it’s perfect for book club nights:

• Fits multiple books comfortably

• Room for a 40oz water bottle without a handle or a bottle of wine

• Spacious interior for cozy-night essentials

• Stylish, relaxed silhouette for effortless outfits

If your January calendar is filling up with book clubs, brunches, and casual get-togethers, the Carina Tote is the bag you’ll keep reaching for.

One Month. Three Bags. Endless Possibilities.

From hands-free self-care days to productive office mornings and cozy nights with friends, January calls for bags that can keep up with your lifestyle while elevating your look.

The Skye Sling, Aquila Tote, and Carina Tote were designed by the White Elm Team to support real routines, real goals, and real style—so you can step into the New Year feeling organized, confident, and ready for whatever’s next.