At White Elm, we understand the needs of busy women who crave fashion-forward looks without compromising on functionality. That's why we're pairing the classic combo of denim and almond together.  Chic Casual Look with Luna Drawstring Backpack...

As we head into the long weekend, it’s time to start planning your Memorial Day getaway. Whether you’re heading to the beach, a cabin in the mountains, or a weekend city escape, having the right...

We're exploring the colors of our bags, each one reflecting modern womanhood. Join us as we explore these colors through the lens of iconic characters and everyday delights that ignite our passions and elevate our...

Fall is a season of change, and with it comes the opportunity to embrace transitional fashion—pieces and colors that seamlessly take you from warm summer days to cooler fall evenings. This guide explores how to...

As the leaves turn and the weather begins to cool down, it's time to update your wardrobe for fall. One of the easiest ways to refresh your look is by adding a stylish handbag that...

Fall is in full swing, bringing cool breezes, cozy layers, and endless opportunities for seasonal outings. The Carina Tote by White Elm is a must-have this season, combining functionality and style that works from morning...

Sick of searching up "gifts for her"? Look no further. The White Elm Gift Guide is here and we have gifts FOR that special someone in your life. We have such a wide variety of styles...

Valentine’s Day is just around the corner, and there’s no better way to show love than with the gift of chic organization. Whether you're shopping for your partner, your best friend, or treating yourself (because...

Whether you’re heading to the office, running errands, or enjoying a weekend getaway, the perfect bag can elevate your outfit from ordinary to extraordinary. At White Elm, we believe in crafting bags that not only...

Let's discover which color bag from our Winter Collection aligns with your star sign! We have curated this list not only for you to see which colors we think best fit you and your style, based...

Let's discover which color Gemini or Gemini Mini aligns with your star sign during GEMINI SEASON! We have curated this list not only for you to see which colors we think best fit you and...

Spring is all about fresh, effortless style, and this season’s trends bring a mix of relaxed bohemian vibes, polished coastal influences, and soft, muted hues. Whether you love earthy textures, crisp nautical whites, or subtle...

Winter brings a flurry of activities, from cozy workdays to exciting travel plans and festive celebrations. The right bag can make all the difference, offering both functionality and style. Here’s a guide to five must-have...

When it comes to matching the color of your outfit with the color of your bag, there are no strict rules, and your personal style and preferences play a huge role when it comes to...

2022 was such an amazing year for White Elm. Not only were we able to level up in styles and colors this year, but there were so many exciting little things we have done that...

FALLing in love with these new upgrades and new fall colors! Read all about exciting changes happening here at White Elm and two new colors you don't want to miss.

Traveling reveals unique personalities, and at White Elm, we cater to all! Whether you're the meticulous "Airport Dad" with everything in order, the efficient "Frequent Flyer" who navigates effortlessly, or the carefree "Glad She Made...

Wondering what your favorite Thanksgiving dish says about you? Well, we've got the scoop when it comes to White Elm and what bag is meant for you based on this dish. Roast Turkey - Almond Gemini Convertible Backpack...

Fall is in the air, and that means it's time to update your wardrobe with cozy sweaters, stylish boots, and of course, our favorite, the perfect fall handbag!  Our bags are not just a functional...

Wallets are an essential! They hold our most valuable items - cash, credit cards, IDs, and sometimes memories. Finding the perfect wallet that combines functionality, style, and quality can be a challenging task. But don't...

Spring Break is calling, and whether you’re catching flights, road-tripping with friends, or soaking up the sun at a resort, having the right bag makes all the difference. From carry-on essentials to hands-free favorites, we’ve...

As the temperatures rise and the days grow longer, it's time to revamp our wardrobes and embrace the spirit of summer. Whether you're lounging on the beach, working in the office, or exploring the world...

As a mom, photographer, and owner of The Bernard Agency, it’s important that Tiffanee packs the essentials she needs to create the best work for her clients from start to finish. Let's hear about how...

We are so excited to announce our newest release—the Bexley bag in the colors Red, Almond, Black and Taupe! Designed with today’s on-the-go lifestyle in mind, the Bexley is not only chic but also stadium and...

We are thrilled to announce White Elm's Summer 2024 Collection's our new color: Orchid Pink! This vibrant and bold pink, interwoven with rich dark purple hues, is the perfect shade to make a statement all...

As the autumnal air finally starts to appear, so do new fall looks! I had the opportunity to visit Frills Boutique located in Taylor, TX, to see their latest collection full of fall looks. I...

Valentine’s Day is right around the corner, which means you’re looking to treat your loved ones, gals, or yourself! White Elm is made for modern women on the go, so we’ve chosen 5 gifts from...

It’s Saturday morning and you have been so excited to see your best friends! You have had this day planned for a month down to the last minute, but you don't have an outfit ready...

They’re finally here! NEW colors, an all-NEW product, and NEW updates! Let’s talk about all the NEW that is here at White Elm this summer.  NEW COLORS Coral Coral is a vibrant color that blends the...

Discover the ultimate summer travel guide with White Elm's top 10 destinations and the perfect bag for each trip. Whether you're exploring the romantic streets of Paris, the bustling avenues of New York City, or...

This spring, we are welcoming exciting NEW styles, NEW colors, and NEW variations to the White Elm collection. Whether you prefer a classic and neutral look or something that really pops, there's something for everyone in...